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Domain names are strictly a human convenience
When choosing a domain host you need to make sure you have advanced DNS control so you can CNAME using a text name and not just an mask to an IP. Text based domain names are just for us humans to read,...
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Gearing up for Xmas 2007 – What to do in October…
Right, its getting close so what do you need to do? You haven’t started yet? Thought so. So lets get cracking and here’s a few things to get on with or you can use it as a basic guide. It’s generic as...
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Web Applications Development at the Open University…
Well I have paid up and I am going back to part time study at the OU. This will mean 2 years of part time study to start getting my foot in the programming door with respect to web applications. The...
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Psychology and choosing a colour theme for your product base
Colour symbolism and psychology refer to the use of colour as a symbol or emotional effect throughout cultures, religions, art and nature. We can also use that psychology to choose a colour scheme for...
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Different types of E-commerce Shopper
Not all online shoppers are created alike. They all have different goals and strategies for their online shopping which relate to different needs. When developing an online service or e-commerce store...
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Setting up your OWN affiliate programs
Thinking of driving traffic and getting into affiliates? Companies such as Tradedoubler can be a little expensive for the smaller business, so I have been investing time in this affiliate management...
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Google PageRank – The Webmasters Fetish…
That is what it was called last week in my office anyway. Google has made major tweaks to its page rank algorithm. Hairfreax has gone from 3 to 2, mainly because of changing the link structure on the...
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Essential Reading for Webmasters – Call to Action
Call to Action is a book all about customer conversions, how to get them and most importantly, how to persuade your customers to buy or take the action you want. They also have a blog : Future Now’s...
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Webcopy – Write in PLAIN English
Webcopy carefully crafted in plain English can improve a readers comprehension. You want your customers to understand what you are telling them don’t you? Here are a few guidelines to plain English: 1....
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Redundancy and Back to online selling basics
Redundancy just before Christmas is not pleasant as the job market is not at its best, specially if you have had no warning. As well as training to be an eBay education specialist I have secured...
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